property manager

In marketing, there's a simple psychological technique used to make something feel like a good deal. The way it works is by saying, “It was listed for this price, but now I’m selling it for this price.” We see this a lot with online retailers. In fact, there’s some suspicion and even evidence that some online retailers use real-time pricing. For example, if you search for something and don’t buy it right away, the price might increase slightly the next time you look at it. The idea is that you’re already invested and more likely to pay for it. [...]

When you begin your journey toward earning a Utah real estate license, one of the foundational concepts you’ll encounter is the balance between a free market and a regulated market. At first glance, it can feel like an either-or question. But in reality, the real estate industry — especially in Utah — operates in a space where both systems work together. Understanding this balance isn’t just academic. It directly impacts how you practice, how you serve clients, and how you stay compliant as a licensed agent. What Is a Free Market in Real Estate? A free market is built [...]

If you want to break into real estate in Utah, the fastest way to lose momentum is getting stuck in the licensing process. The good news is that learning how to get a real estate license in Utah is much more straightforward once you know the order of the steps, what the state actually requires, and where most people get delayed. For career changers, working adults, and anyone looking for more flexibility and income potential, Utah real estate can be a smart move. But this is one of those careers where ambition alone is not enough. You need to complete [...]

Is AI going to take over real estate education? Is AI going to take over the legal landscape in real estate? Is it going to replace real estate agents? Here, I'm Danny Naylor. I'm with the Institute of Real Estate and I was looking at two situations dealing with education specifically in real estate law where AI was used and totally in a good way, but also sort of highlighted some of its limitations that are still out there. One example was I was helping to write a real estate license exam and we used AI to generate some [...]

To maintain an active real estate license in Utah, agents must complete 18 hours of continuing education every renewal cycle. Required CE Breakdown 3-hour mandatory core course 15 hours of additional education (electives or core) First-Time License Renewal If this is your first renewal, requirements are slightly different: 12-hour new agent course 3-hour mandatory core course 3 additional hours of CE (including core) Experienced Agents & Brokers 3-hour mandatory core course 6 hours of core CE 9 hours of electives 👉 Looking for courses that meet all Utah CE requirements?Explore our full course catalog here:https://realestateonlinelearning.com/courses-and-classes/continuing-education/ Why Completing Your CE [...]

In the fast-paced world of real estate marketing, it’s tempting to share eye-catching listings on social media, your website, or email campaigns. A beautiful home with great photos can generate quick interest and help you attract potential buyers. However, before you hit “post” or “share” on another agent’s listing, there’s one critical rule you must follow: always get permission. Why Permission Matters Listings in the MLS (Multiple Listing Service) belong to the listing brokerage, not the individual agent or the general public. The listing agreement gives the listing broker specific rights to market the property, including control over photos, [...]

Property Manager License delayed until 2027 After the latest legislative session, we have some updates on the new Utah property manager license that was originally put in law in 2025. The legislature created a property manager license in 2025, but immediate questions and concerns had them delay their original goal date to 2026, and they made more updates in a special session in August. Now in 2026, the legislature made a few more updates, which we believe are now going to be final. At least for now. Which means that the Division of Real Estate and the Real Estate [...]